BACKGROUND

IUME was founded in the year 2016 and is Thailand’s leading beauty and cosmetic brand. When we started this company, we didn’t want to just be another cosmetic brand – we wanted to create products that was high quality, safe, yet affordable to the everyday consumer. We believe that everyone has a different personality, character, style therefore we intentionally designed our products to have distinct character and personality, while making sure they could stand the test of time, thus allowing our customers to be confident when using our products to express beauty on their own terms… hence our slogan “MySelf MyStyle“.

MISSION

Our mission is to create and develop high quality beauty and cosmetic products at affordable prices for the everyday consumer and to develop products that is suitable for every occasion, to allow our customers to be confident in their own personality, character and style.

IUME CORE VALUES

We believe that a company’s core values will set the direction and tone in everything they do and the products they make. It is with this in mind, IUME strives to develop the ideal cosmetic and beauty product range for our customers centered around these 5 core values.

One of the most important values here at IUME is to develop products that are safe for our customers. Every single product is tested and improved rigorously for months before launch. We do not use ingredients that could pose a long term risk to our customers because they are mostly natural plant extracts or imported high quality ingredients.

Confidence is key – and we make sure the color profiles of our products will show off that confidence and sexy in you. It is our belief that everyone should have their own personality, character and style – hence our slogan “MySelf MyStyle” – so you can be sure that our products can give you a fashionable look for that special event or a casual everyday look – whichever you want.

And of course, during our manufacturing and product development process, we work hard to create an unique and exclusive range of products while making sure they remain easily affordable to you.

IUME CORE VALUES

We believe that a company’s core values will set the direction and tone in everything they do and the products they make. It is with this in mind, IUME strives to develop the ideal cosmetic and beauty product range for our customers centered around these 5 core values.

One of the most important values here at IUME is to develop products that are safe for our customers. Every single product is tested and improved rigorously for months before launch. We do not use ingredients that could pose a long term risk to our customers because they are mostly natural plant extracts or imported high quality ingredients.

Confidence is key – and we make sure the color profiles of our products will show off that confidence and sexy in you. It is our belief that everyone should have their own personality, character and style – hence our slogan “MySelf MyStyle” – so you can be sure that our products can give you a fashionable look for that special event or a casual everyday look – whichever you want.

And of course, during our manufacturing and product development process, we work hard to create an unique and exclusive range of products while making sure they remain easily affordable to you.